Job Posting: Indigenous Tourism Development Officer

Job Posting: Indigenous Tourism Development Officer


Is working in the Indigenous tourism industry part of your career vision? Does working in teams, learning and leading together, excite you? Consider working with the Yukon First Nations Culture and Tourism Association.


Reporting to the Executive Director, the Indigenous Tourism Development Officer (ITDO) is responsible for leading tourism development programs, services and resources in conjunction with the entire team, and supporting all programs, services and events of YFNCT. The ITDO will work with the local, regional, national or international tourism networks to learn from and promote Indigenous emerging and existing tourism experiences. They will also participate in trade shows, conferences and networking functions, as relevant, to network and engage with key tourism leaders and champions in Yukon and Canada.

EMPLOYMENT: Full-time (37.5 hrs/week), 1-year maternity leave term.  Training anticipated to start mid-September.


The successful candidate:

  • Is excited about building and growing an organization and sector;
  • Is passionate about Indigenous tourism, experiences and market development;
  • Understands Indigenous tourism networks in Yukon, Canada and business/market/export-ready standards;
  • Is organized, strategic and efficient in their work;
  • Is motivated to be a part of an incredible tourism, arts, and culture story; and
  • Is ready to lead, learn and work together with a growing team on important projects.


The Indigenous Tourism Development Officer is responsible for:

Strategy and Promotion

  • Contributing, designing and supporting the implementation of YFNCT’s Indigenous Tourism Strategy in partnership with key agencies, networks and governments in the Yukon, BC, Alaska and Canada;
  • Assisting with the planning, coordination and delivery of the annual Advancing Indigenous Tourism Conference in cooperation with our Marketing and Projects Coordinator;
  • Lead the procurement of a contractor to conduct an Economic Impact Study of the Indigenous culture and tourism sectors in the Yukon.  Oversee the study in conjunction with the Executive Director;
  • Work with the YFNCT Board of Directors and stakeholders to develop high level protocols for Indigenous tourism industry; and
  • Participate in relevant industry conferences and trade shows – both national and international (e.g. Rendezvous Canada, IITC, TIA Yukon). 

Entrepreneurship and Business Development

  • Supporting and guiding Yukon communities and Indigenous entrepreneurs to navigate tourism opportunity, conduct gap analysis and build market-ready experiences;
  • Leading the coordination, development, and implementation of the Authentic Indigenous Moments TM platform in conjunction with Canadian Ecotourism Services;
  • Work in partnership with other agencies (e.g. YG, däna Näye Ventures, WTAY, Parks Canada, etc.) on curriculum development of tourism and product development training/workshops targeting emerging and established Indigenous entrepreneurs and communities; and
  • Developing and sharing resources, best practices, links and materials related to tourism development for membership, promotions and program opportunities. 

Training and Skills Development

  • Leading the planning, coordination and delivery of the Wilderness Guide & Cultural Interpretation Training Program for Indigenous youth; and
  • Leading the development and coordination of a tourism mentorship program that will match up and coming tourism entrepreneurs with successful tourism operators/businesses to support new business development.   


  • Participating in organizational research and reporting for tourism and sector development including opportunities for programming or funding, partnerships, networks, events, etc.;
  • Sharing leadership and planning in the application for funding in support of Indigenous tourism and/or organizational opportunities;
  • Providing other tourism program development, marketing strategy and communications support to the team; and
  • Other related administrative duties in support of a successful team, program and organization.


The Indigenous Tourism Development Officer is:

  • Knowledgeable in the tourism sector in Yukon, BC, Alaska and Canada;
  • Has proven experience in supporting cultural tourism and entrepreneurial development;
  • Has formal work experience working with or business coaching experiences for tourism operators or burgeoning entrepreneurs;
  • Has an established network in the tourism sector to support cultural tourism development for Yukon;
  • Has excellent analytical and problem-solving skills; and
  • Is proficient in the use of current office productivity software i.e.: Microsoft Office suite of products.


  • 2-4+ years in the tourism industry including experience development, leveraging research and supporting marketing, etc.;
  • Formal education and training in the fields of Tourism Management or Business, Economic and/or Community Development;
  • Understanding of differences, intricacies, and challenges associated with the Indigenous tourism industry compared to the mainstream tourism industry;
  • Excellent understanding of the Yukon tourism community, visitor data and key visitor markets to Yukon; and
  • Previous experience working in cultural tourism and with entrepreneurs and Marketing Organizations.


  • Knowledge of Yukon First Nations history and culture, Final Agreements and traditional territories;
  • Valid drivers license – if not, willing and able to obtain.


The Indigenous Tourism Development Officer:

  • Reports to the Executive Director;
  • Leads tourism development and programming; and
  • Supports the team in other activities in support of a successful team and organization.

This position may require some travel and work after hours – weekends and evenings.

Salary range is $24 - $35/hour and will commensurate with experience.

Information pertaining to terms of employment, benefits and compensation, probationary periods, etc. can be requested from the Executive Director of YFNCT.

Every employee will be supported through orientation and training for their role and will complete a full-day Yukon First Nations Cultural Competency course offered through the Yukon College or another service provider.


*Preferential hiring practices will be honoured.

** All applications will be held for a period of 6 months from date of submission in the event that additional opportunities should arise.


Working at YFNCT, you share values of Yukon First Nations, teamwork, innovation, productivity, fun, strong work ethic and learning.

The Yukon First Nations Culture and Tourism Association (YFNCT) is a non-profit, stakeholder-based organization that is committed to growing and promoting vibrant and sustainable arts/culture and tourism sectors. Our vision is for arts and culture to unify and strengthen Yukon First Nations communities creating pride, renowned artists, and inspiring experiences that attract visitors from around the world.


Please submit a resume and cover letter outlining relevant skills and experience by email or drop off in person to 1-1109 Front Street.

Deadline for Applications: August 16, 2019 at 5PM